SWISS has launched its new premium economy product which will be offered exclusively on its fleet of 12 Boeing 777-300ERs.
So far the new product is featured on one of their triple 7s registered HB-JNH, and was launched on its flight from Zurich to Miami on February 24. The new cabin is set up in a 2-4-2 configuration and will be offered in the first three rows behind business class. The seats designed by ZIM has a modular, hardshell design, with small privacy shields on each side of the head rest. The fixed design allows for the seats to be reclined without affecting the person sitting behind you.
The seats are 18 inches wide, with 39 inches of pitch and maximum tilt of 31 degrees. Passengers also have personal reading lights, USB charging ports, double arm rests and four way adjustable headrests. Guests can watch TV or movies on a sizable 15.6 inch screen along with a pair of noise-reducing headsets.
Travelers will also get a complimentary amenities kit, and will have access to an upgraded dining selection. Welcome drinks will be served during boarding, with the offer of three hot meals during the course of the flight.
“Our SWISS Premium Economy Class is a top-quality standout product against our international competitors,” says SWISS Chief Commercial Officer (CCO) Tamur Goudarzi Pour. “And I am delighted that we can now offer our customers this new best-in-class air travel experience. Our Premium Economy Class should be especially appealing to travellers who have flown Economy Class to date and would like to enhance their inflight comfort and convenience. So it also helps us strengthen our premium-carrier positioning in the growing leisure travel market.”
As more Boeing 777s are outfitted with the new cabins, travelers headed to and from San Francisco and São Paulo will be next in line to benefit from the new seats. As part of the introductory phase, economy passengers are eligible for free upgrades to Premium Economy at the gate.
[Featured Photo: Swiss]